Geoff Evason
Experienced CTO, Tech Guru
geoff+cv@evason.name
http://geoff.evason.name
+61 421 998 025
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Experience
Apr 2007 – present
Sydney, AU
- Successfully developed personal website builder, planning tools, and community features using Ruby on Rails.
- Achieved top 5 position on google for key search terms ‘wedding website’, ‘wedding website’, ‘free wedding website’, and ‘free wedding websites’ in US, CA, AU, NZ, UK, IE, and IN.
- Created scalable, optimized, and fault-tolerant system architecture using EC2, S3, & Cloudfront.
- Negotiated and implemented partnerships with invitation, registry, photo book, and domain name registration companies.
- Designed a simple, intuitive, and consistent interface that works unobtrusively in all major browsers.
- Optimized performance of the application through the use of caching, indexing, and minimizing http, and mysql calls.
Aug 2010 – Apr 2011
Sydney, AU
- Developed a high traffic, multi-retailer e-commerce website (westfield.com.au) using Ruby on Rails.
- Worked on various areas of the site including transactions, fraud detection, retailer interface/api, and front end.
- Agile development, including BDD, TDD, and scrum.
May 2010 – Aug 2010
Sydney, AU
- Building a JSON api for real estate agent data using Ruby on Rails.
- Building a website provisioning/builder platform in Rails.
- Agile development, including BDD, TDD, scrum, and extreme programming.
Mar 2006 – Apr 2008
Sydney, AU
- Managed reseller training course and material for complex enterprise security product.
- Created marketing material including technical white papers, website, installation guides, etc.
- Gave presentations and demos to potential customers.
Apr 2005 – Mar 2006
Sydney, AU
- Implemented FPGA device support and embedded debugging within PCB design software.
- Designed new tests to provide more automated test coverage.
- Engineered configurable FIR filter component for design software.
June 2001 – Mar 2005
Toronto, ON
- Lead a team of 6 engineers in developing detailed power modeling for latest generation FPGAs. This
required scheduling, co-ordination with other groups and offices, designing new infrastructure, and
ensuring the team met aggressive deadlines and beat performance goals. - Successfully reduced dynamic power consumption of FPGAs by up to 20%.
- Developed and tested FPGA CAD tools using low level C & C++ for OS optimization, including work
on place & route, benchmarking, timing models, and power models.
May 1999 – Aug 2000
Waterloo, ON
- Provided technical support for sales to major customers including AOL and Merrill Lynch.
- Supported 3rd party application development for the Blackberry product with driver and OS coding.
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Skills
Stuff I love and am really good at
Other things I know
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Education
Sept 2003 – Mar 2005
- Cumulative GPA: 4.0
- Working on masters part time while working full time. Put on hold for move to Australia.
Sept 1997 – May 2001
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Interests and Activities
- Presenter (multiple times): RORO Sydney
- Participant: Startup Camp 1
- Participant: Startup Camp 2
- Participant: Railscamp 3
- Participant: iGoogle Hackathon
- ToastMasters Member. Vice President of Membership: 2008 – 2009
- Member of the Canterbury Ice Kings (NSW Ice Hockey State Champions)





